Comments on: More Blurring of the Lines or Value Add? http://affiliatefairplay.com/newsblog/2007/09/07/more-blurring-of-the-lines-or-value-add/ Resources For Fair Practices In Affiliate Marketing Thu, 28 Aug 2008 10:12:53 +0000 http://wordpress.org/?v=2.0.2 by: Russell Portwood http://affiliatefairplay.com/newsblog/2007/09/07/more-blurring-of-the-lines-or-value-add/#comment-77813 Sat, 03 Nov 2007 02:12:17 +0000 http://affiliatefairplay.com/newsblog/2007/09/07/more-blurring-of-the-lines-or-value-add/#comment-77813 It took forever for me to find something I could just use myself for conversion tracking. What the big networks are doing is sometimes a bit far fetched for those who are running smaller enterprises. It would be interesting to do some testing with something like <a href="http://www.killerconversions.com" title="Killer Conversions" rel="nofollow"> and the "user retargeting" Russell It took forever for me to find something I could just use myself for conversion tracking. What the big networks are doing is sometimes a bit far fetched for those who are running smaller enterprises. It would be interesting to do some testing with something like and the “user retargeting”
Russell

]]> by: Valueclick http://affiliatefairplay.com/newsblog/2007/09/07/more-blurring-of-the-lines-or-value-add/#comment-57503 Sun, 16 Sep 2007 18:06:25 +0000 http://affiliatefairplay.com/newsblog/2007/09/07/more-blurring-of-the-lines-or-value-add/#comment-57503 They need to start doing right by thier clients! They need to start doing right by thier clients!

]]> by: Kellie AFP http://affiliatefairplay.com/newsblog/2007/09/07/more-blurring-of-the-lines-or-value-add/#comment-54785 Sat, 08 Sep 2007 10:06:28 +0000 http://affiliatefairplay.com/newsblog/2007/09/07/more-blurring-of-the-lines-or-value-add/#comment-54785 I got the impression they were saying no further implementation would be needed for CJ merchants as well. But then that would mean VCMedia ads would only be displayed to customers who had already purchased from the merchant. So either the conversion tracking pixel has to be placed on other pages aside from the receipt page or the audience to which the re-targeted ads are displayed becomes much more narrow. So it's still vague and confusing to me. If part of CJ's pay-for-performance tracking system is going to be used in Q4 for VCLK's ad display, then I'd like to better understand how exactly it works. :) And I'm not saying there is any conflict, I'd just like to know for certain that there is a clear separation in payment. I got the impression they were saying no further implementation would be needed for CJ merchants as well. But then that would mean VCMedia ads would only be displayed to customers who had already purchased from the merchant. So either the conversion tracking pixel has to be placed on other pages aside from the receipt page or the audience to which the re-targeted ads are displayed becomes much more narrow. So it’s still vague and confusing to me. If part of CJ’s pay-for-performance tracking system is going to be used in Q4 for VCLK’s ad display, then I’d like to better understand how exactly it works. :) And I’m not saying there is any conflict, I’d just like to know for certain that there is a clear separation in payment.

]]> by: Scott Jangro http://affiliatefairplay.com/newsblog/2007/09/07/more-blurring-of-the-lines-or-value-add/#comment-54540 Fri, 07 Sep 2007 15:21:58 +0000 http://affiliatefairplay.com/newsblog/2007/09/07/more-blurring-of-the-lines-or-value-add/#comment-54540 The way I read this Kellie is that CJ advertisers can participate in the Valueclick Media advertising network and benefit from the "optimization" without any additional implementation. VCLK will piggyback off the existing conversion tracking pixel that the advertiser already has in place for CJ tracking. I don't see how this will have any impact on CJ publishers good or bad. Affiliate sales will likely get tracked as usual. I doubt that a Valueclick media referral will count as a last click in and eliminate an affiliate commission. The way I read this Kellie is that CJ advertisers can participate in the Valueclick Media advertising network and benefit from the “optimization” without any additional implementation. VCLK will piggyback off the existing conversion tracking pixel that the advertiser already has in place for CJ tracking.

I don’t see how this will have any impact on CJ publishers good or bad. Affiliate sales will likely get tracked as usual. I doubt that a Valueclick media referral will count as a last click in and eliminate an affiliate commission.

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