AffiliateFairPlay and ShareASale Partner

March 27, 2007 Filed under: General, Affiliate Marketing — Kellie AFP @ 5:22 pm

AffiliateFairPlay.com is pleased to announce a new partnership with ShareASale Affiliate Marketing Network. ShareASale is a highly respected Affiliate Network with a focus of providing performance marketing solutions to small and mid-sized merchants. The new alliance between ShareASale and AffiliateFairPlay continues ShareASale’s commitment to a high standard of service to their clients and precedence of providing a quality pool of affiliates within their Network. (more…)

Adware Video Tutorials

March 14, 2007 Filed under: Adware, Affiliate Marketing — Kellie AFP @ 4:15 pm

We’ve just released the first of our adware video tutorials. The purpose of the videos are to help educate the community to the impact that adware has on not only affiliate marketing but online advertising in general. The tutorials aren’t meant to focus on any one particular application or party, but rather are meant to educate in the fundamental issues surrounding adware.

The first series focuses on issues surrounding loyaltyware. Loyaltyware is a subset of adware which “assists” consumers in earning incentives if they forget to return to the incentivized site to start their shopping.

We have many more tutorials planned for the future. If you have any particular topics you would like to see, be sure to let us know.

The Rebirth Of Integrated Search Technologies (ISTBar/Slotch/et al)

March 12, 2007 Filed under: Adware, Affiliate Marketing — Kellie AFP @ 12:39 pm

And the award for the best rebranding of a company goes to……Media Traffic. It’s not just a renaming of a company, but also a shift in their business model. Where the Integrated Search Technologies (IST) products were toolbars, Media Traffic appears to be looking to become a direct contender with Zango. (more…)